•
2022
Connecting the construction business with the national government Quality Program.
Connecting the construction business with the national government Quality Program.
MY ROLE
Lead UX Design
TIMELINE
6 Months
RESPONSIBILITIES
UX Research
UX Research, Stakeholder Presentations, Prototyping, User Testing, UI Design.
Stakeholder Presentations
Prototyping
User Testing
UI Design
A talent acquisition platform seeking a compelling UX approach and immersive experience.
BMW STEP is amongst the most extensive technician training schemes across North America. They are recognized for their practical methodology and thorough enhancement of technical skills. Yet, their official website seemed antiquated and overloaded with content, lacking a narrative to support its value proposition. As a result, the site faced increased bounce rates, diminished traffic, and reduced page duration.
PPBQP-H* is a Program oriented to ensure construction players use qualified materials and techniques to build houses and buildings in Brazil.
The Program is a reference public policy that aims to level up the quality of social housing in Brazil, mainly aiming at the Energy Efficiency of the buildings and the sustainability of its building processes.
There was an urgent need to redesign their portal, which was outdated, non-responsive, and could hardly address important contents, services, and documents to its users.
PPBQP-H* is a Program oriented to ensure construction players use qualified materials and techniques to build houses and buildings in Brazil.
The Program is a reference public policy that aims to level up the quality of social housing in Brazil, mainly aiming at the Energy Efficiency of the buildings and the sustainability of its building processes.
There was an urgent need to redesign their portal, which was outdated, non-responsive, and could hardly address important contents, services, and documents to its users.
MY ROLE
Lead UX Design
TIMELINE
5 Months
RESPONSIBILITIES
UX Research
Stakeholder Presentations
Prototyping
User Testing
PPBQP-H* is a Program oriented to ensure construction players use qualified materials and techniques to build houses and buildings in Brazil.
The Program is a reference public policy that aims to level up the quality of social housing in Brazil, mainly aiming at the Energy Efficiency of the buildings and the sustainability of its building processes.
There was an urgent need to redesign their portal, which was outdated, non-responsive, and could hardly address important contents, services, and documents to its users.
PPBQP-H* is a Program oriented to ensure construction players use qualified materials and techniques to build houses and buildings in Brazil.
The Program is a reference public policy that aims to level up the quality of social housing in Brazil, mainly aiming at the Energy Efficiency of the buildings and the sustainability of its building processes.
There was an urgent need to redesign their portal, which was outdated, non-responsive, and could hardly address important contents, services, and documents to its users.
IMPACT
IMPACT
IMPACT
+ 105%
average time on key portal pages
+ 105%
average time on key portal pages
+ 105%
average time on key portal pages
+ 105%
average time on key portal pages
-50%
phone calls to the Program's staff.
-50%
phone calls to the Program's staff.
-50%
phone calls to the Program's staff.
-50%
phone calls to the Program's staff.
3x
events on page, like downloads or applications
3x
events on page, like downloads or applications
3x
events on page, like downloads or applications
3x
events on page, like downloads or applications
HIGHLIGHTS
HIGHLIGHTS
HIGHLIGHTS
Storytelling in Program Pages
Program pages were design to engage students and also to serve to recruiters as a prospective tool
Program pages had a narrative, starting with a real student video testimonial
Navigation allowed the user to quickly navigate all topics in the page. Being each designed as a hero.
Apply button fixed in the screen. Users can immediately hit apply whenever they feel ready to start the application
Storytelling in Program Pages
Program pages were design to engage students and also to serve to recruiters as a prospective tool
Program pages had a narrative, starting with a real student video testimonial
Navigation allowed the user to quickly navigate all topics in the page. Being each designed as a hero.
Apply button fixed in the screen. Users can immediately hit apply whenever they feel ready to start the application
